

I’ve gathered - both on and off the record, and via social media - some of the wishlist and demo download numbers. This section is about the ‘demos of over 900 yet to be released Steam’ games event that ran until June 22nd. Ugh, I really wish (for my brain’s sake) that Steam hadn’t put the word ‘Summer’ in two very different promotions that ran sequentially. But it seems like a benign and incremental addition to me so far*.

And I freely admit that any large userbase can unexpectedly abuse systems at any time, haha. I see a bunch of people on social media saying ‘how is this going to mess things up?’. It’s also intended as a bit of a positive feedback loop - note you can only select ‘nice’ awards, that’s cute. Why did Valve add this feature? I see it as some fun gamification that ultimately should help with Steam user retention. No, this new feature doesn’t replace Steam Trading Cards (there’s a FAQ at the bottom of this page which notes “We know people enjoy collecting Steam Trading Cards and crafting badges, so we have no plans to remove them at this time.”) Don’t worry, you can still use the Steam card crafting to get those items if you wish.” Many of these game-specific items already exist as part of Steam Trading Cards rewards ( example), and “…can now be directly acquired by using Steam Points. Specifically, the things you are buying with Steam Points are either Valve-created generic cosmetics for your Steam profile and Steam chat, or “ emoticons and profile backgrounds associated with the games you own”. It’s a permanent extension of similar Sale-only point experiments. It doesn’t fundamentally change anything about Steam’s monetization. This is a ‘spend money to get Steam Points, then redeem them for cute cosmetic items’ feature. NEW ON STEAM: the Points Shop, a meta-currency setup where you get Points for spending $, can buy cosmetics with Points, donate Points to good Steam reviews/Workshop Items made by others: /g5UyXCLfolįitting all the details into a single Twitter post is not the easiest. At this point, we were able to work out that the Steam Points Shop was now live:
The eldritch zookeeper release date update#
This confused us for fully 7 minutes (lol), before the complete Steam update launched. Just before the Steam Summer Sale went live today, my No More Robots colleague Mike Rose spotted a new ‘Award’ button next to all user reviews on Steam:

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